Hyve Group has announced the Retail Trust as its charity partner for Autumn Fair and Spring Fair for two years, and its wellbeing partner across all its retail shows in the UK (comprising Spring Fair, Autumn Fair, Pure, Glee and Scoop).

The partnership will incorporate offsite volunteer days, team challenges, and onsite activity, kicking off at Autumn Fair, which takes place from 5 September to 8 September at the NEC in Birmingham. A host of wellbeing initiatives will be announced before the show but look set to include a Wellbeing lounge to allow attendees to escape the busy show floor and focus on their wellbeing, meditation sessions, and content sessions providing information on the services and training offered by the Retail Trust.

A dedicated Wellbeing section will launch on the websites of all Hyve Group’s shows featuring information and articles alongside videos that support the wellbeing of retailers and suppliers alike.

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The partnership also sees the Autumn Fair launch of the Female Founders scheme. This programme will support the growth of female-founded retail businesses by offering six businesses a free stand at Spring Fair 2022, followed by 12 months of business mentoring with leading female entrepreneurs.

Hyve Julie Driscoll
Hyve Group managing director of retail & fashion Julie Driscoll

Hyve Group managing director of retail & fashion Julie Driscoll said: “Over the next two years we look forward to raising much needed funds and awareness, especially after the incredibly challenging year that the retail sector – and particularly independents – have experienced. Through our shows, we are entrenched in the retail industry and fully understand the importance of listening to and understanding its needs – offering support and advice, and health and wellbeing initiatives, as well as celebrating entrepreneurship.”

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