Autumn Fair opens in two weeks’ time, offering retailers the opportunity to see new products, discover the hottest trends, and do business in person. You can preregister now for the trade exhibition, which takes place at the NEC in Birmingham from 5 September to 8 September, at

Show organiser Hyve Group has launched an official Autumn Fair App, designed as an easy-to-use handy digital guide to give visitors information before the show, help them get the most out of their visit, and to aid with on-site navigation.

Powered by Grip, the app uses AI-technology to offer product recommendations based on unique interests and enable searches for exhibitors to find out their stand number and location, while an in-built interactive floorplan map helps visitors to navigate their way around the show and the Sustainability and Made in Britain Product Trails. It can also bookmark and save exhibitors, products, and seminars from the theatre timetable to individual profiles. All registered visitors get instant access to the app at

According to Hyve Group, thousands of buyers have already pre registered for Autumn Fair ‘indicating a huge appetite for the newness and exclusives that the show is renowned for’.

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