Millions of pounds worth of business was generated at Autumn Fair co-located with Moda, according to show organiser Hyve Group.

The four-day event, which kicked off at the NEC in Birmingham on Sunday 5 September, attracted thousands of retailers from across the UK, including buyers from Harrods, Anthropologie, Dunelm, Walt Disney Company, B&Q, Oliver Bonas, Fenwick, Boohoo, Blue Diamond Garden Centres, Bloom & Wild, British Garden Centres, Daylesford Organic, Fortnum & Mason, Graham & Green, Tesco, Hobbycraft, La Redoute, Lakeland, Next, Paperchase, Pets at Home, and Sainsbury’s.

They visited the show’s four key destinations: Gift (which included a Kids, Toys & Play section), Home, Fashion and Design & Source.

Vtech Marble Rush

Hyve Group said: ‘Their desire to refresh stock levels, inject newness and discover exciting new products for their stores – and experience product in person – created a very confident mood, and many exhibiting suppliers secured record numbers and quality of orders.

‘Overall, feedback from exhibitors has centred on the amount of pent-up demand there is for face-to-face trading again. Many, including Asmodee, Inside Out Toys, Keel Toys, Little Bird Told Me, Hippychick, My Doris, Jess & Lou, Isles & Stars, The Travelling Craft Room, Fountasia, Lesser & Pavey, Richard Lang & Son/Lang’s, Sass & Belle, Kikkerland and Lesser & Pavey had their busiest shows ever; they opened lots of new accounts and saw a fantastic range of buyers. And according to many other exhibitors, the shows delivered above expectations – with a large number already rebooking for Spring Fair and Autumn Fair 2022. Feedback on Spring Fair’s change of dates to a four-day show has also continued to be positive.’

“As a team, we have all been completely blown away by the attendance and huge volume of orders being written, and want to say a huge thank you to everyone who was part of these four incredible days”

Julie Driscoll, managing director, Hyve Retail

Julie Driscoll, managing director, Hyve Retail, Fashion & Digital Marketing, commented: “As a team, we have all been completely blown away by the attendance and huge volume of orders being written, and want to say a huge thank you to everyone who was part of these four incredible days. The reaction from all our wonderful exhibitors and visitors has been overwhelming – and it’s very positive and encouraging for the future of the British High Street and retailing, after over a year of challenges and uncertainty.

“We are committed to the retail industry and are developing exciting new initiatives for our next show – Spring Fair in February – with all our partners and relevant associations. Based on the Autumn Fair, I have never felt more excited and confident in the collective ability of the retail industry to bounce back and reignite. We can’t wait for Spring Fair.”

For further information visit www.autumnfair.com. Spring Fair 2022 takes place at the NEC in Birmingham from 6 February to 9 February 2022. Visit www.springfair.com for more details.

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