Increased family play time created by lockdown will help influence the most popular toys this Christmas. Thatâ€™s the view of toy buyers at Tesco, who have picked their top 10 toys for Christmas to give parents a helping hand when it comes to making present choices.
The supermarket chain said the extra family time also led to the â€˜kidultâ€™ phenomenon of adults buying toy brands such as LEGO and Jurassic Park for their children that they themselves played with when they were youngsters. It led to a massive 400% increase in demand for board games and â€˜kidultâ€™ toys such as LEGOâ€™s Darth Vader Helmet, which is one of the retailerâ€™s toy choices.
Two major film launches will also influence kidsâ€™ Christmas wish lists this year with toys already on sale ahead of Jurassic World Dominion, which comes out in 2022, and also childrenâ€™s favourite Paw Patrol.
Plus, for the first time ever, Tesco has selected a toy from the 2020 top 10 list – the family game Pictionary – because it has continued to be a top seller throughout the year.
“â€œLockdown created a unique scenario, with many parents and children able to spend more time than ever together,Â and this has brought about a huge ongoingÂ demand forÂ kidult toys”Tesco category manager for toys, nursery and sport Anne Borrett
Tesco category manager for toys, nursery and sport Anne Borrett said: â€œLockdown created a unique scenario, with many parents and children able to spend more time than ever together, and this has brought about a huge ongoing demand for kidult toys: trusted brands that still bring joy to grown-ups as much as their kids. Choosing presents for little ones at Christmas is never an easy task, but we hope this list gives parents a little bit of insight into whatâ€™s been popular in the world of toys this year.â€
Tescoâ€™s top 10 toy picks for Christmas 2021 (in no particular order) are:
LEGO Darth Vader Helmet:
A toy that is likely to appeal to adults as much as kids, the model comes with a display stand and nameplate
Paw Patrol Marshall Transforming City Fire Truck:
This toy has a ladder that extends 360 degrees, as well as a water cannon launcher activated by pushing a button inside the truck.
These collectable cuddly little creatures come in a variety of sizes, colours and animal types and are made from super soft material. There are more than 1,000 Squishmallows in existence already.
Kindi Kids Baby Pearl:
A doll that giggles and sings as she blows hundreds of sweet-scented ice-cream bubbles. Press her to activate the bubbles.
Rainbow High Fashion Closet:
A playset that includes a rainbow of fashion dolls, including clothes and accessories, which can be mixed and matched to create more than 400 different looks.
The charades-like game but with a techy twist. With this version, players draw their image in the air and can see the result on a tablet or smart phone.
Jiggly Pets â€“ Tan Tan The Orangutan:Â
Tan Tan is an electronic orangutan that can jiggle and shake while playing a catchy tune.
LEGO Heartlake City Shopping Mall:
Part of the LEGO Friends range, this 1,032-piece set comes with six characters and five shops to reflect a broad range of interests from music, food and tech to toys.
Jurassic World Stomp Nâ€™Â Escape Tyrannosaurus Rex:
The dinosaur stomps and roars with dinosaur sounds while searching for its prey.
Instaglam On-The-Go Trolley:
A 100-piece beauty set that includes makeup colours, nail polishes, applicators and hair accessories which clip onto the trolley to create a movable beauty bar.