Educational games and jigsaws manufacturer Orchard Toys has confirmed a manufacturing and licensing agreement with Moose Toys, to support its plans to expand the Orchard Toys brand in the US and Canada.

Partnering with Moose Toys will ensure continued support of Orchard Toys’ existing retail distribution as well as the development of major businesses within North America.

Moose Toys is looking to replicate the success that Orchard Toys has seen in the UK by offering North American distribution through their US and Canadian infrastructure.

Orchard Toys announces USA/Canada licensing agreement with Moose Toys

A range of Orchard Toys products has been localised by Moose Toys to ensure they are appropriate for the North American market and will be available in early 2022. Each product will be produced by Moose Toys to the expected quality of Orchard Toys and will be thoroughly tested to meet with the most stringent North American compliance standards.

“We’re really excited about this opportunity and feel there is enormous potential with Moose Toys to take the Orchard Toys brand and grow it further in this important region.”

Orchard Toys managing director Simon Newbery

Orchard Toys managing director Simon Newbery said: “We’re really excited about this opportunity and feel there is enormous potential with Moose Toys to take the Orchard Toys brand and grow it further in this important region.”

Moose Toys CCO Ronnie Frankowski commented: “We’re beyond thrilled to partner with Orchard Toys to bring these fantastic, proven, educational products to children and their parents in the US.

“Orchard Toys is globally regarded as one of the top manufacturers of games and jigsaws and has built deep, long-lasting equity with consumers, especially parents. This partnership is the perfect addition to our ever-diversifying portfolio.”

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