Latest data from retail expert Springboard reveals that footfall rose by +2.2% last week in UK retail destinations from the week before. There were increases in each of the three destination types tracked by the Springboard: +2.6% in high streets, +2.4% in shopping centres and +1.1% in retail parks.
Footfall rose in all types of town centres, with the largest rise of +7.1% in regional cities outside London versus +3.3% in central London. It was muted during the first part of the week, declining in overall terms from the week before on each day between Sunday and Tuesday, although rising modestly in high streets on both Monday and Tuesday which averaged +1.2%. Footfall then increased each day between Wednesday and Saturday, averaging +4.9% across all UK retail destinations. The greatest uplift was on Friday, when footfall rose by +8.7% overall and by +11.5% in high streets.
The gap from the 2019 footfall level widened to -21.2% last week from -17.1% in the week before. However, footfall was +149% higher than in the same week in 2021 when Lockdown 3.0 was still in place.
Diane Wehrle, insights director at Springboard, commented:“For the fifth consecutive week, footfall in UK retail destinations rose last week from the week before, albeit the degree of uplift appears to be tapering off. Footfall rose across all three destination types. However, the increases in all three were lower than the week before which followed payday, and which is often a driver of retail spending.
“Footfall rose across all types of town centre last week, with an acceleration in the increase in footfall in city centres outside London accompanied by a lesser uplift in footfall in central London. In part, this is likely to be driven by employees outside the capital heading back to their offices to a greater degree than in previous weeks. With footfall volumes being much greater in central London than in cities elsewhere, a smaller increase in activity in the capital versus cities across the UK dampens growth in high street footfall in overall terms. While there was once again a rise in footfall last week, the modest scale of the uplift from the week before was not enough to narrow the gap from the 2019 footfall level, which widened from the week before.”
Springboard records more than 159 million footfall counts per week at 3,600 counting points in 1,300 shopping locations in England, Northern Ireland, Scotland, and Wales.