November 9 2022. That’s the date that the annual DreamToys list will be officially unveiled according to the Toy Retailers Association.
And the event will follow the format used in recent years, which, the DreamToys committee believes, allows it to react to the changing news environment.
The curtain will be raised on the list at just after midnight on that date, with press previewing the toys on the list and gaining access to assorted spokespeople and suppliers at a specially embargoed event held the day before, Tuesday November 8, at Fora Space in London’s happening Spitalfields.
The new chair of the Dream Toys selection committee Paul Reader said: “Following the success and positive feedback from media and suppliers, the DreamToys committee has committed to continue the format of the last two years. The media landscape has changed drastically in recent years. This format allows us to stay nimble and react to the needs of the news agenda and by providing information both physically and digitally to ensure the best possible coverage that will benefit the entire industry.”