The Entertainer, has announced a partnership with the National Autistic Society (NAS) for World Autism Acceptance Week. 

Marking World Autism Acceptance Week (Monday 27th March – Sunday 2nd April), The Entertainer has revealed that it will donate 10% of all profits from Ready Steady Dough lines sold both in-store and online at to the NAS until Sunday 2nd April. 

In addition to supporting World Autism Acceptance Week, is dedicated to providing ongoing Autism Champion training for its staff. 

The toyshop also offers a daily quiet hour across all of its stores nationwide, in which music is paused and lights are dimmed where possible, to create a calming environment for those who need it. 

Mark Campbell, CEO of The Entertainer, commented: “We’re delighted to be supporting World Autism Acceptance Week once again, and we’re pleased that the donations made will able the NAS to deliver invaluable support for autistic people and their families.

“We’re passionate about ensuring The Entertainer stores are a happy, safe and comfortable place for autistic customers and we’re proud that over the past 12 months we have continued to provide important training for our staff.”

For more information about The Entertainer, please visit, and for further details on the National Autistic Society, head to

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