Bulldog Licensing has announced its plans for the Las Vegas Licensing Expo 2025. It will again be promoting an amazing selection of brands that have enjoyed success across diverse media.
The brands include the classic Care Bears, the Me to You character brand, the Beano comic, the fourth generation of the Beyblade franchise Beyblade X, Sesame Street, Totally Spies, and Mr Bean.
Care Bears continues to show incredible growth decades after first winning hearts as a greeting card phenomenon and inspiring one of the most successful licensing programmes of all time. With a clear, relatable identity and universally appealing messages of kindness and caring, Care Bears has remained a beloved brand across generations.
Beano is a recent addition to the Bulldog portfolio, but in every other sense it boasts extraordinary longevity, making it the world’s longest-running weekly comic, entertaining generations of children for over 86 years. A Beano is sold every eight seconds, and in addition to its healthy magazine and annual circulation, Beano reaches millions of fans and audiences across a range of outlets.
