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WeCool Toys brings Minecraft and Harry Potter to creative play

WeCool Toys is expanding its creative play portfolio with new licensed ranges inspired by Minecraft and Harry Potter, following new agreements with the two globally...

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Sponsored - In Focus

Argos expands Playmobil partnership with largest ever range

Argos is significantly expanding its Playmobil offering, growing from just four products at launch to more than 300 ahead of the crucial Christmas trading...

People News

Mary Couzin recognised with Outstanding Achievement Award

The US play legend was honoured with the Association for Games and Puzzles International’s 2026 Outstanding Achievement Award Mary Couzin, founder and SVP of the...

International Toy News

Australian toy market jumps 13% as trading cards, fandom and building sets drive growth

Australia’s toy market has enjoyed a strong start to 2026, with value sales rising 13% in the first half of the year, according to...
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Licensing News

Harry Potter 25th anniversary keynote slated for BLE 

Warner Bros. Discovery Global Consumer Products celebrates 25 years of Harry Potter movies with keynote on the brand’s legacy, future and globality   It’s been 25...

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