Licensing agent Bulldog Licensing adds more partners as the hit darts TV show returns to screens
Bullseye licensing activity has continued to ramp up, further boosted by the recent return of the iconic game show to TV screens.
Bullseye licensing agent Bulldog Licensing has announced three more licenses for the Bullseye brand, welcoming licensees for games, gaming and gifts. Darts Corner has signed for darts, dart flights, dartboards and other darts merchandise; Harry Levy Amusements for coin pushers and novelty redemption games; and PMS International for a wide range of gift products.
“Bullseye has attracted numerous partners across all categories over the years, but the core games, gaming and gift categories have always been popular and are expected to enjoy strong growth”
Laura Wood, Managing Director, Bullseye Group, said: “Bullseye has attracted numerous partners across all categories over the years, but the core games, gaming and gift categories have always been popular and are expected to enjoy strong growth with the widely welcomed return to ITV of the show. That is why we are delighted to be able to announce such strong partnerships in areas where the Bullseye name and associations are especially appropriate.”
Bulldog MD Rob Corney added “There’s a lot of excitement from everyone involved with Bullseye as brand awareness, always strong, reaches new heights after the announcement of its return to TV. These three best-in-class licensees will bring the fun, skill and unmistakable imagery of the show to arcades, handheld devices and homes across the UK. And there’s much more to come very soon!”
