Kimberly Carcone, EVP global experiences, The Toy Association explores the unmissable opportunities at the largest and most influential toy show in the Western Hemisphere
With New York Toy Fair set to return to the Big Apple from 14-17 February 2026, the global toy community is gearing up for an event shaped by fresh insights, expanded programming, and a show floor filled with new opportunities to connect.
More than 650 exhibitors are expected, alongside buyers from 70-plus countries and territories, an elevated suite of buyer and exhibitor services, and strengthened educational offerings designed to help companies navigate an increasingly dynamic marketplace.
“As the largest and most influential toy show in the Western Hemisphere, Toy Fair remains one of the most efficient and enjoyable ways to gain a real-time, on-the-ground understanding of the market and tap into the $42 billion US toy market”
We caught up with Kimberly Carcone, EVP of global experiences, The Toy Association, to learn how the show is evolving to serve major industry shifts, trends for New York Toy Fair 2026, and why those yet to attend the show should make 2026 their first time.
“As the largest and most influential toy show in the Western Hemisphere, Toy Fair remains one of the most efficient and enjoyable ways to gain a real-time, on-the-ground understanding of the market and tap into the $42 billion US toy market,” Kimberly said. “Whether you’re testing concepts, meeting with retail partners, or tracking emerging trends, the show gives you a level of visibility and access you simply can’t replicate elsewhere.”
Read the full interview below.
