Just Play has announced the appointment of Sara Taylor as senior vice president (SVP) of Sales across Europe, the Middle East, and Africa (EMEA) effective immediately.
In her new role, Sara will report to chief operating officer, Jerry Goldsmith, and will lead Just Play’s commercial strategies and sales operations.
Taylor comes to Just Play with over 30 years of experience in the global toy industry, most recently as SVP at MGA Entertainment, where she oversaw the company’s operations in the UK, Ireland, France, Italy and Spain. She has also held senior leadership roles at Mattel, Spin Master, and Funrise.
Sara Taylor said: “Just Play has a great portfolio of brands and products, and I am honoured to have the opportunity to work with them. I’m thrilled to join the team to continue building on the success they’ve had across the region.”
Jerry Goldsmith said: “The appointment of Sara is key to accelerating our growth across the EMEA region, bringing localised leadership to further strengthen our market position. She is a proven leader with a strong track record of success and will be an excellent addition to our leadership team.”
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