Ten per cent visitor growth prompts move away from autumn festival season, with the show set to take place in March from 2027
Visitor numbers for last week’s Kids India 2025 grew 10 per cent, a significant figure cementing the event’s importance in the global toy event calendar.
A total of 5,516 trade visitors attended the Bombay Exhibition Centre in Mumbai between 6-8 October, with 115 companies exhibiting a diverse selection of products, from wooden and sustainable toys to tech and lifestyle lines.
“The fair saw strong participation from international buyers, particularly from the Middle East and Africa, underscoring its importance far beyond national borders and its role as the leading premium platform for the Indian toy industry,” said Tanu Ailawadi, Managing Director of Spielwarenmesse India Pvt. Ltd.
“The shift to March will further strengthen Kids India’s position as a major business, innovation, and networking platform and maximise value for all stakeholders”
The event attracted a cohort of high-profile buyers from across India and international markets. Gautam Arora, Export Manager at exhibitor Playcraft Traders, said the event was “fantastic”, adding: “I didn’t expect to meet so many promising international buyers.”
In response to growing visitor numbers, Kids India will take place earlier in the year in future. From 2027 the show is moving to the spring, and will take place 18-20 March 2027. Organisers say the new schedule was chosen in response to numerous requests from the industry; moving the event away from the autumn festival season will enable more visitors and exhibitors to attend.
“The shift to March will further strengthen Kids India’s position as a major business, innovation, and networking platform and maximise value for all stakeholders,” said Tanu Ailawadi.
The show also enjoyed a strong educational content slate, with panels and discussions focussing on topics including inclusive play, safety standards, digitalisation, and international market opportunities. The sessions were supported by the region’s leading industry associations: Sports Goods & Toys Export Promotion Council (SGTEPC) and The All India Toy Manufacturers’ Association (TAITMA).
