As global audiences prepare for the release of DC Studios’ first feature film, Superman, Warner Bros. Discovery is launching a massive global collection that celebrates the iconic DC Superhero and the highly anticipated new film from writer/director/producer James Gunn.
In collaboration with over 100 partners, including Mattel, Squishmallows, Funko, Spin Master, Fossil, Lids, Lucky Brand, Hot Topic and BoxLunch, Alex and Ani, Keebler, Pets + People, Build-A-Bear, and Random House Children’s Books – Warner is releasing a bright and colourful range inspired by the first live-action adventure from the new cinematic DC Universe.
“Among the largest collections we’ve ever released, our range of Superman-themed products releasing this year represents a strategic, all-hands approach with our partners and DC Studios”
Available globally fans can secure the new collection before “Superman” releases on July 9 2025.
Robert Oberschelp, head of global consumer products at Warner Bros. Discovery, said: “Among the largest collections we’ve ever released, our range of Superman-themed products releasing this year represents a strategic, all-hands approach with our partners and DC Studios. Innovative and engaging products, along with eye-catching design and bold colour palettes, capture the excitement and joy audiences will experience when viewing James Gunn’s ‘Superman’ on the big screen. We’re incredibly excited for fans of all ages – humans and pets alike – to celebrate this tremendous moment for Superman and DC.”
From collectibles and more for kids, adults and even pets to toys and home goods, Warner Bros. Discovery’s “Superman” lineup is designed to bring the hero’s commanding presence to everyday life
