Celebrity families including Charlotte Crosby, James Haskell, Lydia Bright, Greg Rutherford and Ashley James joined the tropical fun at The Barbican Conservatory as Paramount Consumer Products & Experiences UK hosted a fun-filled family celebration with everyone’s favourite explorer, Dora, marking the UK launch of brand-new toys and products inspired by the beloved preschool series.
The event also featured interactive product showcases where guests could experience the full Dora product line, including Spin Master toys available at Smyths Toys and The Entertainer and accessories from Claire’s Accessories which are all set to launch at retail in stores from this summer onwards.
Dora’s Rainforest Fiesta welcomed a star-studded lineup of celebrity and influencer families to an immersive celebration of the iconic preschool adventurer. Guests were transported into Dora’s vibrant rainforest world through hands-on activities, themed entertainment, and an exclusive screening from the new series of Dora which launches from 4 July on Paramount+.
Highlights included:
A rainforest-themed scavenger hunt
Claire’s Accessories hair styling station, offering braids and accessories
Face painting and glitter tattoo zone
Soft play area inspired by the rainforest setting
Dora product display and toy play corner
Appearances and photo opportunities with DORA herself
Private screening area with episodes from the new animated series
Jungle-themed refreshments and family goody bags
Simta Sawhney, senior director – licensing at Paramount Consumer Products, said: “We are thrilled to bring Dora’s world to life for UK families with this one-of-a-kind rainforest celebration. The new DORA embodies adventure, curiosity, and empowerment and today’s event was the perfect platform to showcase her new era, while introducing the new range of exciting consumer products.”
