The new Toy Story Robosen Mini line of interactive, licensed collectable robots launches exclusively at The Entertainer
The Entertainer has become the first major UK retailer to launch Robosen Mini, an all-new line of interactive, collectable robots – debuting with an exclusive Toy Story range available only at its stores and online.
Robosen Mini Robots bring innovative robotics and immersive storytelling together through characters children know and love – with The Entertainer’s exclusive range including Buzz Lightyear and Woody, alongside much-loved WALL-E characters.
“With the rising popularity of smart toys, we’re excited to be adding Robosen Mini Robots to our ever-growing collection of toys in selected stores and online in the coming weeks”
Offering fans the chance to interact with characters from iconic movies, Robosen Mini Robots are designed for both everyday play and programming, with cutting-edge programming possibilities that allow the user to customise the toys with unique movements for hours of personalised play.
Jordan Wingrave, Action, Vehicles, Construction and Science Buyer at The Entertainer, said: “With the rising popularity of smart toys, we’re excited to be adding Robosen Mini Robots to our ever-growing collection of toys in selected stores and online in the coming weeks. The trial introduction of these unique interactive and educational toys forms part of our ongoing commitment to expanding our product offering to meet the evolving needs of our shoppers – and we’re confident that customers will enjoy discovering the exclusive collection in the lead up to Christmas.”
The range will initially be introduced at 10 stores as part of The Entertainer’s trial, including those at Bluewater in Kent, Birmingham’s Bullring, and the Manchester Arndale.
The launch follows The Entertainer’s recent announcement that it will introduce a range of renowned toy franchises such as Harry Potter, Stranger Things, Wicked, Pokémon and KPOP Demon Hunters, as part of its evolution to meet customer demand.
