The Entertainer’s new 4,000 square foot store brings top toy brands and a sensory play zone to the city
The Entertainer opened a new store in Brighton over the weekend at the coastal city’s vibrant Churchill Square Shopping Centre.
The brand-new space is nearly 4,000 square feet, and brings the world’s best and most popular toy brands and collectables together, including PopMart, Pokémon, Lego, and Disney, along with the retailer’s exclusive private labels Meccano and Early Learning Centre.
The store also features exciting additions such as a new sensory play zone creating fun for children, and help for parents while shopping for the latest toy.
Andrew Murphy OBE, Group Chief Executive Officer of The Entertainer, said: “With even bigger, brighter and better interiors to offer a warmer welcome as well as the most sought-after toys and games that our customers love, we’re excited to reopen our newly-transformed Brighton store.”
The Entertainer Brighton follows a string of recent openings in Portsmouth’s Gunwharf Quays, Aberdeen’s Union Square, Edinburgh’s Gyle Centre, The O2 London, Rushden Lakes and Dalton Park – as well as the transformation of its flagship Bluewater store last year, which marked the opening of its first Generation 5 concept store.
