The company warns it will take “robust legal action” against those involved in the trade of IP-infringing copycat Slushy Makers
Character Options and its affiliated companies (Character Group) have issued a warning across multiple territories that they will take robust legal action against businesses involved in the supply or distribution of counterfeit Slushy Makers.
Character Group has become increasingly aware of a number of companies, largely operating in Europe, that are importing, distributing and selling Slushy Makers which make infringing use of its IP in and relating to its Chill Factor Slushy Maker products.
“Character Group is determined to protect its IP and will take immediate and forceful action to stamp out these unlawful business practices”
A spokesperson for the company said: “Character Group is determined to protect its IP and will take immediate and forceful action to stamp out these unlawful business practices.
“Our specialist patent and IP lawyers have already issued cease and desist letters to several of the importers and retailers identified and have succeeded in securing the withdrawal of the infringing products from sale without the need to resort to litigation to date.
“However, be warned, Character Group will not hesitate to take robust legal action against any companies infringing its IP and will seek injunctions against and damages from offenders that do not cooperate and agree to its requirement to cease and desist.”
For further details of the Chill Factor range of Slushy Maker products, visit www.thechillfactor.com.