Amy Harbour, Head of Licensing and Commercial Partnerships, The Science Museum Group shares all about the group’s mission to bring real education and play through product
“The main mission for the Science Museum is to inspire futures,” says Amy Harbour, Head of Licensing and Commercial Partnerships, The Science Museum Group. “What we mean by that is really encouraging young people into science, technology, engineering, and maths (STEM).”
Alongside the group’s incredible museums and institutes is a licensing programme designed to extend its inspiring reach into the homes and playtimes of kids across the nation. In our cover story, we sat down with Amy to learn how that translates into product, why they offer both real education and fun, and how retailers can benefit.
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