The initiative aims to attract more international buyers with travel benefits, perks, and networking opportunities
Kids India is making attendance for international buyers more attractive with an expanded suite of subsidised travel, perks, and networking opportunities for the 2027 edition of the show.
Taking place 4-6 March 2027 at the Jio World Convention Centre in Mumbai, organiser Spielwarenmesse India Pvt. Ltd. will use the Hosted Buyers Programme to make it easier for retail professionals and managers to attend the trade fair, meet with exhibitors and network industry peers.
Selected participants will benefit from a range of complimentary services, including two nights’ accommodation, transfers, lunch at the fair and fast-track entry. In addition, buyers will gain access to the dedicated Buyer Lounge and networking events.
Tanu Ailawadi, Managing Director of Spielwarenmesse India Pvt. Ltd., said: “Through the Hosted Buyers Programme, we specifically foster dialogue between exhibitors and key market players, thereby laying the foundations for sustainable business relationships.”
The programme welcomes international buyers and representatives from across the toy and children’s products industry, including retail, wholesale, distribution, ecommerce, importing, sourcing, licensing and institutional purchasing, as well as other related trade sectors.
From educational and electronic toys to innovative designs rooted in traditional craftsmanship, India’s toy industry is booming and is opening up new avenues for retailers to access a diverse range of products. Supported by government incentives and improved market access through trade agreements, Indian manufacturers are becoming increasingly important for international procurement strategies. Kids India offers trade visitors the opportunity to meet new suppliers and tap into further sources of supply.
Further information on the Hosted Buyers Programme can be found here.
