Rubies, has announced a partnership with Netflix to secure the licensing rights in EMEA for some of the major global properties including Stranger Things, Squid Game, The Witcher and One Piece. The collaboration paves the way for it to introduce new and exclusive ranges capturing the essence and excitement of each unique franchise.
“We’re so excited to announce that we have secured the licensing rights for Netflix, to predominantly strengthen our adult focused costume and accessory ranges”
Fran Hales, head of portfolio and marketing at Rubies, said: “We’re so excited to announce that we have secured the licensing rights for Netflix, to predominantly strengthen our adult focused costume and accessory ranges. This deal provides us with prominent property options including the upcoming releases with the new seasons of Squid Game and Stranger Things, plus the huge mass appeal of One Piece following its phenomenal success from season one. We are excited to provide fans with the opportunity to dress up as their favourite characters from these groundbreaking series, enhancing their connection to the stories and worlds they’ve grown to love.”
Key focus will be on Stranger Things, the mystery sci-fi series set in the 1980s, Squid Game the gripping Korean survival drama and One Piece, a live-action adaptation of the Japanese manga and anime series.
