Attendees of the US toy industry event will see new lines from The Puppet Company that are already making waves in Europe and Asia
The Puppet Company is returning to the ASTRA Marketplace & Academy exhibition and conference for 2026 with a host of newness.
The toy industry event is taking place at The Baird Center Milwaukee in Wisconsin 5-8 June, and The Puppet Company can be found at booth #1520.
The Puppet Company will showcase a number of lines new to the show that have already made an impact in the European and Asian markets, including the Small Size Natural History Museum Dinosaur Plush, and extensions to the popular Full-Bodied Animal Puppets, Wilberry Minis Soft Toys and Eco Puppet Buddies ranges.
The Puppet Company is also showcasing new seasonal collections for some of its most enduring seasonal lines, from Christmas and Halloween Seasonal Finger Puppet Decorations,to Christmas-themed Eco Knitted Puppets.
Sue Lockey, co-founder and CEO, The Puppet Company, said: “ASTRA will be a great opportunity to build on the excellent response to our 2026 launches in Europe and Asia in one of the most important markets in the world. Visit us at booth #1520 to meet the new arrivals, find out more about the exciting projects we have coming up and take advantage of our show offers. We’re looking forward to seeing you and can’t wait to introduce our new lines – especially the Christmas collections, which we think will be the hit of the show.”
