Sky Castle is partnering with Minecraft in the “natural next step” for the hit sticker jewellery brand
Sky Castle is partnering with Minecraft to bring the hit video game brand to its Sticki Rolls collectible range.
Sky Castle says the collaboration marks a bold new chapter and a “natural next step” that will expand the appeal and audience for Sticki Rolls beyond their core demographic.
“By bringing the digital world of Minecraft into Sticki Rolls’ wearable, sharable sticker jewellery, we’re opening up an entirely new way to interact with the game,” said Lev Nelson, CEO of Sky Castle. “It’s about taking the magic of Minecraft off the screen and letting kids create their own stories in the real world. We’re excited to give our fans another way to immerse themselves in the imaginative play they love.”
The collection features more than 600 collectible stickers inspired by iconic Minecraft elements, including Loot Boxes, mobs, tools, armour, rewards, and beloved characters. Launching in autumn 2026 across the US and select international markets, the Sticki Rolls Minecraft Collection will introduce a line of Sticki Roll Capsules, Sticki backpack clips, and the first-ever licensed Sticki Book.
Sticki Rolls is distributed in the UK by Character Options and was named one of the 15 must-have toys for Christmas at DreamToys 2025.
