Read the April issue of Toys n Playthings today as we dive into arts and crafts, STEM toys, UKGE, Disney Lorcana and much more
This issue we dive into two of the most popular toy categories: arts and crafts, and educational and STEM toys, both of which tick all the boxes with parents seeking more value from the things they buy, as household expenses continue to climb.
On the retail front, we sat down with Ann-Marie Edwards, Category Manager Toys at The Very Group, and Maurice Doyle, General Manager of Banba Toymaster, both recognised at this year’s Toy Retailer of the Year Awards. They’re two very different businesses who know what toys work for their customers.
Disney Lorcana’s Co-Designer and Senior Brand Manager, Ryan Miller, gave us the inside scoop on what to expect from the tentpole Wilds Uknown set, which will introduce Disney Pixar characters to the TCG for the first time. Fresh off celebrating the TCG’s second anniversary, there’s plenty of exciting developments coming through for 2026, including new ways to attract new audiences and make retailers’ lives that bit easier.
All that, plus the usual mix of insight – from consumer trends to the kidult market – news and views from across the industry.
