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Yearly Archives: 2026
Lego weighs anchor on Netflix One Piece S2 sets
Six new Lego sets inspired by the second season of Netflix’s live-action One Piece show have been unveiled - alongside a Lego One Piece...
Lego named most reputable company for fourth year running
The toy company took first place in The Global RepTrak 100, a leading benchmark of corporate reputation
The Lego Group has been been placed first...
US Toy Association brings power of play to US capital
In a busy week in Washington D.C. the Association hosted a celebratory activation and met with congressional offices to discuss tariffs and trade
The US...
Exclusive: How Gen Alpha is reshaping play
Adam Woodgate, VP Research Solutions, The Insights Family, explores why characters mean more than categories, and a return to physical play for Gen Alpha
In his...
Just Play’s Happy Haul collectibles range drops into retail
The drop-driven pop-culture collectible brand launches alongside a full-scale marketing drive
Just Play has launched its drop-driven collectibles brand Happy Haul, featuring plush, clip-ons, figures...
On Top completes construction on world’s largest toy showroom
The B2B toy sourcing hub in Shantou, China covers 80,000 m² and will host up to 10,000 manufacturers
International sourcing platform On Top has completed...
BLE launches first-ever call for speakers
Licensing executives are being called on to help shape BLE 2026’s content programme, with speakers wanted across five key areas of expertise
Brand Licensing Europe...
The Science Museum announces The Space Explorers Academy
The new family theatre adventure is a collaboration between the Science Museum, UK Space Agency and Mark Thompson Productions
The Science Museum and Mark Thompson...
Mattel names new Chief Commercial Officer
Mattel’s EMEA chief and global kidult strategist will take the CCO position, as long-serving executive Steve Totzke steps down
Mattel has named its next Chief...
Exclusive: Very Group on award wins and the kidult market
Ann-Marie Edwards, Category Manager Toys at The Very Group, explores winning the Online Excellence Award at this year’s TIAs and growth in the kidult spend
In an interview for the April...