In an exclusive, Liz Ireland, founder and Managing Director of Bigjigs Toys, shares how sustainability shapes everything the company does
Liz Ireland, founder and Managing Director of Bigjigs Toys, is a passionate advocate for sustainability. In the January issue of Toys n Playthings, she shares how these values inform everything the family-run business does.
“Educational value and sustainability have always been at the heart of what we do,” she writes. “For 40 years, our wooden toys have been designed to inspire open-ended play while supporting key developmental skills. At the same time, we’ve been mindful of our responsibility to the planet long before it became a wider industry conversation.”
Read the full feature below.
