BTL Diffusion UK has announced the appointment of Alan Houghton as senior national account manager. This key appointment comes as the company experiences growing demand for its toy and nursery brands, including Cloud b, Yookidoo, Caboo, and Speedy Monkey. In addition, the company offers an extensive portfolio of brands across a wide range of categories.
Alan Houghton brings over 20 years of extensive experience in sales and management within the toy and nursery industries. Over the past decade, he has played a pivotal role in successfully growing and expanding multiple brands across the UK and Ireland. His expertise in business development and account management, combined with his passion for the industry, makes him a valuable addition to the team.
I am absolutely delighted to join BTL and work with such incredible brands. I look forward to taking on this fresh challenge, contributing to the team, and continuing to build on the success that has already been achieved with this fantastic team
In his new role, Alan will oversee a selection of existing accounts while focusing on business development and further brand expansion. Known for his ability to build strong customer relationships, Alan’s enthusiasm and industry knowledge will be instrumental in driving continued success for BTL Diffusion.
Graeme Hargreaves, BTL Diffusion UK MD, said: “We are very pleased that Alan has joined the team. Not only does he bring great energy, but his industry knowledge and wealth of experience will be invaluable.”
Alan Houghton said: “I am absolutely delighted to join BTL and work with such incredible brands. I look forward to taking on this fresh challenge, contributing to the team, and continuing to build on the success that has already been achieved with this fantastic team.”
BTL Diffusion is a distributor of high-quality toy and nursery brands. With a diverse product offering, it is committed to bringing innovative and engaging products to the market, ensuring growth and success for its partners and customers.
