Meccano today unveils a global licensing partnership with Ducati Motor Holding S.p.A., bringing the iconic Ducati Monster to the Meccano Pro range for teenage and adult builders and will be available from August/September 2026.
This marks Meccano’s second licensed launch since Addo Play, part of The Teal Group which also owns The Entertainer, acquired the brand in 2025, strengthening the brand’s position as a destination for an authentic mechanical experience.
With over a century of heritage for Meccano, and Ducati reaching its 100th anniversary in 2026, both brands share a legacy of innovation and engineering excellence. The Ducati Monster’s bold, exposed mechanics and unmistakable Italian design.
“Ducati motorcycles are built to inspire emotion and performance. Partnering with Meccano allows us to bring the thrill of the Ducati Monster to fans in a hands-on way that celebrates both craftsmanship and creativity“
The Meccano Pro x Ducati Monster includes 315 parts, 2 real tools, a sticker sheet and instruction booklet and features fully functional steering, multi-piece rubber wheels, coil-spring suspension, a realistic exhaust and signature Ducati engineering details. Builders can also create their own display stand, making the finished model as satisfying to showcase as it is to assemble.
Alessandro Cicognani, Licensing and Merchandising Director of Ducati Motor Holding spa, told Toys n Playthings: “Ducati motorcycles are built to inspire emotion and performance. Partnering with Meccano allows us to bring the thrill of the Ducati Monster to fans in a hands-on way that celebrates both craftsmanship and creativity.”
Lisa Hollidge, Group Chief Commercial Officer, The TEAL Group parent company of Addo Play, said: “Meccano Pro gives expert adult builders’ projects that excite the imagination. The Ducati Monster embodies that perfectly through exposed mechanics, iconic design, and a timeless engineering story Meccano fans will love to build, display, and enjoy.”
The launch will be supported by a fully integrated 360-degree joint marketing campaign including a TV advertising campaign, digital content across Meccano’s website & social platforms all designed to maximise global reach and engagement. In addition, live experiential activations will bring the product to life through in-store demonstrations.
For further information, please contact: Pete.fuller@addoplay.com
