Frederic Lehmann, Senior Vice President and General Manager Western Europe, takes over from outgoing Mattel CCO Sanjay Luthra
Toy Industries of Europe has welcomed Lego’s Frederic Lehmann as its new Chair.
He takes over the role from Sanjay Luthra, who was named Chief Commercial Officer of Mattel in April, and served the organisation for seven years.
Frederic currently serves as Senior Vice President and General Manager Western Europe at The Lego Group, leading seven major business units across the region. Having held senior leadership roles across Europe, the Middle East and Africa, he brings extensive international experience, a deep understanding of our industry and a strong belief in the positive impact of play on children’s lives.
“We would like to thank Sanjay Luthra now Chief Commercial Officer at Mattel, Inc.., for seven years of leadership, dedication and unwavering support as Chair of Toy Industries of Europe,” said Toy Industries of Europe in a LinkedIn post. “During his tenure, he helped guide our industry through extraordinary times, from a global pandemic to a rapidly changing business and policy landscape. He strengthened our collective voice and helped bring new ideas to life, including the Play For Change Awards, which continue to celebrate the power of play to create positive change. We thank Sanjay for everything he has contributed to the picture we have built together.”
