Sally Irwin has been appointed European Export Manager, as the business welcomes David Adams as Senior National Account Manager
University Games has announced two significant appointments as part of its ongoing strategy to strengthen its UK and international business operations.
The company has appointed Sally Irwin to the role of European Export Manager, reflecting a strategic focus on accelerating growth across export markets. Sally, who began her career at University Games managing a sales territory before progressing to National Account Manager, will now lead the company’s expansion across Europe and beyond. While she will continue to oversee a selection of key retail accounts, she will now be focused on driving export development.
The company has also welcomed new Senior National Account Manager David Adams, who brings a wealth of industry experience to the role, most recently as Sales Director at Curious Universe. Prior to that he held roles at Mookie Toys and Spin Master. His new role will include managing and expanding the Amazon account, alongside leveraging his extensive experience across national retail channels.
Mark Jones, Sales Director at University Games, said: “I’d like to offer my congratulations to Sally on her progression and welcome David to the team. Both appointments demonstrate our commitment to continued growth and driving the business forward over the coming years – it is certainly an exciting time to be part of University Games.”
