Toy Fair, which will open its 71st show in January 2025, has once again enjoyed a high level of repeat bookings. The entire ground floor and newly branded Gold Zone (formerly Greenhouse) has already sold out.
Exhibitors returning to Toy Fair include – Lego, Spin Master, Epoch Making Toys, Hasbro, Vtech/LeapFrog, Bandai, Casdon, Trends UK, Cheatwell Games, Papo, and Schleich.
“We are once again so pleased with the continued high returnee rate for Toy Fair as well as the numerous new applicants. We do not underestimate the ongoing challenges the industry faces and therefore hugely appreciate the loyalty and support of our exhibitors”
Majen Immink, BTHA head of Toy Fair, said: “We are once again so pleased with the continued high returnee rate for Toy Fair as well as the numerous new applicants. We do not underestimate the ongoing challenges the industry faces and therefore hugely appreciate the loyalty and support of our exhibitors.”
Amy Saunders, UK country manager at Just Play said: “London Toy Fair has become a cornerstone of the Just Play diary. We’ve booked an even bigger stand at Toy Fair 2025 to allow us to make a huge impact with retailers and licensors.”
The show has also received a high number of first-time applications. Companies considering booking exhibition space at the 2025 show are encouraged to apply now.
Toy Fair returns to Olympia London from 21st to 23rd January 2025.
For exhibition and general enquiries, please contact Rebecca@btha.co.uk or call 020 7701 7271. For sponsorship enquiries contact Majen@btha.co.uk
Visitor registration will open in early October via the Toy Fair website.
